SAGE by Good Life: A premium home & lifestyle brand offering clean, wellness-driven everyday essentials designed to elevate modern living.
CHALLENGE:
Launching a new sub-brand under an existing parent label while building a distinct identity, improving product presentation, and creating a seamless DTC experience that reflects the brand’s premium positioning.
OUR ROLE:
We shaped SAGE by Good Life’s digital foundation by developing its DTC website, building refined catalogue flows, crafting a premium visual direction, and setting up performance-focused marketing systems. With UC Brand Labs’ support, SAGE entered the market with a clear identity and conversion-ready digital presence.
From brand creation to digital execution — SAGE by Good Life is now a polished, modern lifestyle brand ready to scale across categories with a strong DTC presence.