PROJECT 04 / 12 Ecommerce & Product Engineering

The customer sees a store. The team needs a system.•

Resol360 is a reminder that a digital project does not end when an order is placed. UCBL worked across the brand, its ecommerce site and the internal tools needed to handle the operational side of the business.

ClientResol360
CategoryBusiness technology
What we connectedBranding · WordPress ecommerce
01 / THE ASSIGNMENT

What needed to change.

A website may create the impression of one clean process: browse, order, done. The working reality can involve order information, stock status and internal actions moving between people and tools. If those pieces are fragmented, the team bears the cost in coordination.

The Resol360 assignment therefore had two sides. Customers needed a brand and ecommerce experience. The business needed a more organised way to manage what came next.

What happens after checkout matters as much as what happens before it.
02 / THE COMMERCIAL CONTEXT

The problem behind the brief.

A store can be beautiful to a shopper and exhausting for the team processing orders. That is why the assignment had to address two different experiences: the customer journey on the website and the internal workflow for orders, stock and day-to-day coordination.

Brand identity, WordPress commerce and a custom tool connecting order handling, inventory and internal workflows.

03 / THE WORK

How we tackled it.

01

Give the brand a clear digital identity

The work included branding as well as a WordPress ecommerce presence. These touchpoints established the customer-facing part of the project.

02

Build the commerce experience

We developed the website in WordPress with ecommerce functionality, connecting the visible shop to the broader operational requirement.

03

Design for the people doing the work

Instead of stopping at the storefront, we built a custom internal tool to support order management, inventory management and in-house workflows.

04

Bring scattered activities into one view

The goal of that tool was to reduce unnecessary hand-offs and help the team manage connected tasks more efficiently. Exact module screens and quantified time savings should be added after client approval.

04 / CONNECTING THE DOTS

Why those pieces belong together.

The work linked a branded WordPress ecommerce presence with a purpose-built internal tool for order and inventory management. We are describing the modules identified in the project notes, not claiming unverified integrations, automation rates or efficiency percentages.

In a sentence

If the front end creates demand, the back end has to be ready to keep the promise.

05 / THE OUTCOME

What the project delivered.

A branded ecommerce website and an internal order-and-inventory tool were delivered as parts of one assignment. This is a product-and-operations story: UCBL contributed to the visible customer experience and to the less visible work required to run it.

06 / PROJECT FOOTPRINT

What sat inside the brief.

Different parts of the assignment had different jobs. Together they made up the project scope.

WORKSTREAM 01

Give the brand a clear digital identity

The work included branding as well as a WordPress ecommerce presence. These touchpoints established the customer-facing part of the project.

WORKSTREAM 02

Build the commerce experience

We developed the website in WordPress with ecommerce functionality, connecting the visible shop to the broader operational requirement.

WORKSTREAM 03

Design for the people doing the work

Instead of stopping at the storefront, we built a custom internal tool to support order management, inventory management and in-house workflows.

WORKSTREAM 04

Bring scattered activities into one view

The goal of that tool was to reduce unnecessary hand-offs and help the team manage connected tasks more efficiently. Exact module screens and quantified time savings should be added after client approval.

NOW, YOUR BRAND

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